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As we’ve seen, some companies have vague and general social media policies. A really good social media policy will reflect the specific nature of your company and business. The Air Force does a great job of making sure their policy is valuable and Air Force specific. Nordstrom Social Media Guidelines
When you’re the admin for casino social media pages, keep some important details in mind: • Social media users will likely be younger, on average, than your overall customer base. • Social media users will likely skew female…maybe as much as 65%. • Social media is a conversation…not a megaphone. Listen. Respond. Be Genuine.
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